Zaheer Shahid
I specialize in enhancing the visibility of your brand through targeted social media campaigns and advertising strategies. With relevant work experience that has equipped me with comprehensive knowledge in project management, strategic communications and targeted message development. I ensure timely and efficient delivery of all projects, and my services are designed to help you maximize your ROI.
Portfolio
2019 - 2024
Digital Media Producer
Azhda - Freebird Films
With over 10 years of experience in producing media content, I produced various media projects, that includes documentaries, short films, social media ads, and training videos. My role involves managing current client accounts, craft compelling content for social media platforms, blog posts, email newsletters, effectively enhancing online presence and customer engagement.
2024
Marketing Manager
DeerFields Clinic | Toronto, ON
Streamlined the clinic’s branding and website design from initial concept through to final launch, ensuring a cohesive and polished digital presence. Improved in-house marketing materials, including videos, photos, graphics, e-newsletters, social media posts, print materials, webpage headline banners and SEO. Increased new client enrolment by enhancing lead generation, achieving a conversion rate that met quarterly objectives. Collaborated with healthcare providers to generate innovative content ideas for personalized medicine and effectively market their services on social media platforms.
2023
Video Producer | Marketing Manager
Karahi Point | Toronto, ON
Devise marketing strategies by implementing plans to effectively engage and reach target audiences. Development and execution of marketing campaigns, including analyzing campaign effectiveness and providing insights for continuous improvement. Maximize social media advertising for 11 franchisee restaurants in Ontario and Québec through the development of compelling content.
2022
Training Development Coordinator
Springboard Services | Toronto, ON
Coordinated with department leaders to identify training needs and developed targeted solutions. Planning and production of staff training videos; ideation and storyboards for social media ads. Adhered to strict confidentiality protocols, handling sensitive information with discretion and maintaining a high level of professionalism.
Video Content Producer
Fantasy Kitchen | Toronto, ON
Created social media content with innovative brand messaging to support new product launches. Collaborated with the marketing team to conceptualize and storyboard new video projects.
Video Content Producer
Platinum Cars | Toronto, ON
Produced video content for a luxury car dealership, overseeing projects from pre-production to post-production to ensure brand integrity.
2019 - 2021
Producer | Communications Specialist
Azhda | Milton, ON
I launched Azhda, a streaming platform aimed at building a network between artists and the independent film-viewing community through crowdfunding and co-productions. While the platform is still in beta, we're working on further development so we can provide viewers with the best experience possible.